Custom photography is more of a luxury than your average photo shoot. Clients who enjoy taking a more active role in the creation of their families’ memories have the desire to have portrait art that is truly personalized. These more discerning clients have been known to budget and allot time for a custom photography session.
Many clients opt for it to be a once a year special experience, some opt to have custom photography sessions done to record their child’s stages in life. Having said this, it is clear that custom photography is not in everyone’s budget, it is something that most families save for to splurge on from time to time to commemorate their children as they really are.
Custom photography truly is not for everyone, it requires a level of commitment, investment in time and money, forethought and planning on the part of the subject/client and requires a larger time commitment for the photographer as well. Custom photographers offer a unique photography experience as well as a range of products and unparalleled service. Planning your session goes a long way to making the most of your photography shoot and we use our extensive experience to ensure that you will do just that.
Custom photography is ultimately all about is choice and experience. Custom photography is about finding someone who will photograph your family or event, give you devoted 1:1 attention without worry of who is next ‘in line’ or the feeling of a crowded portrait studio. A custom photographer will not harangue you with a hard sell, exclude your young family from your viewing, or expect you to make all your decisions before you are ready. When you choose a custom photographer, you are both aware that you are ready to make an investment in your family art and that this is a creative and often emotional experience.
A custom photographer will typically show you a fairly extensive gallery culled to only show the good images that meet the photographers’ creative sensibilities. Often the images are fully edited images – colour corrected with blemishes and undereye circles removed. A custom photography experience should have you, the client and your experience in mind, above all else. It is in all of our best interests to take the time to make sure that the end results are wonderful, memorable and tailored to your family’s exact requirements.
Custom photography can be broken down into even more levels. There are on location, studio, mixed studio/on location, specialty location and destination type experiences. The beauty of custom photography is in the choices and in the luxury of those options. The customized service level you are sure to experience will be amazing. The knowledge that your final images are the result of someone caring about those moments so much that they take extra time ensuring that the artwork you receive is good enough to stand by with their name on it. That level of quality and commitment is all but lost in the age of “mass produced,” “mass marketed,” corporate “everyone is a number”. Custom photography is based on being unique to you. How great an experience would be, to be able to sit back and allow a photographer to do this highly custom work for images that you will most likely cherish for a lifetime? The portrait art you become invested in from your custom photographer will no doubt increase in value and become more priceless as the years pass.
Genevieve
Article taken in part from Marianne Drenthe, writing for www.professionalchildphotographer.com
